Amazing Decisions: The Illustrated Guide to Improving Business Deals and Family Meals by Dan Ariely

BATB score: 10/10 💕

Dan Ariely fan girl 🙋‍♀️ right here!

Best to: a comical illustration of behavioural economics and human intrinsic and extrinsic psychology - highlighting Dan Ariely's greatest experimentations in a cartoon comic strip (it does not get any better than this!)

Best for: a lot of Dan Ariely's old, known social experimentations and stated conclusions on market norms vs social norms; but still very happy to re-read about them with love

Best as: money (market norm) alone does not make the world go round; humans are complex social beings ❣️